'Big Brother' Season 28 cast revealed – Meet the 14 new houseguests
"Love Island" may end this month, but reality TV summer is just getting started as it's almost time to leave the villa and enter the "Big Brother" house.
"Big Brother" revealed the cast for Season 28, featuring 14 new contestants competing in the ultimate social strategy game for a grand prize of $750,000.
This season's cast includes an MMA fighter, rocket scientist, game show host, vineyard executive, daughter of an '80s pop star, and a Drag Race All-Star, among others.
"This new group of houseguests is stepping into a summer where nothing is as it seems, where every twist rewrites the rules, and where time becomes the ultimate twist," CBS said in a statement.
The new season, billed as the "biggest season yet," will take viewers through nearly 90 days of head-of-household nominations, veto competitions and live eviction votes, most of which will be available to watch through the long-running 24-hour live feeds. This season will also include a milestone 1,000th original episode, the first primetime series to achieve this, according to CBS.
The theme for this season is "Time Trip," which embraces an "aesthetic that incorporates decades like the '80s and Y2K, as well as themed twists and challenges," per CBS.
"Houseguests will enter a world where rooms, relics and competitions transport them across moments in time, while early twists shake up the game from the start," the network said.
The "Big Brother" house encapsulates the theme with features like Time-Bending Entryway, Living Room of Eras, Clockwork Bathroom, an Artifact Bedroom and Futuristic Sleep Pods Room.
'Big Brother' Season 28 cast
The 14 guests moving into the "Big Brother" house during the premiere episode include:
- Ashley Trail, 24: Bartender from Alton, IL
- Barrett Pfeiffer, 27: Jumbotron Engineer from Benton, AR
- Chuk Anyanwu, 27: Supply Chain Analyst from Dallas, Texas
- Drew Campbell, 22: Surgical Dental Assistant from Temecula, CA
- Haley Thogmartin, 29: Telemedicine Executive from Neosho, MO
- Jason De Puy, 35: Drag Queen from San Francisco
- Kamuela "Kamu" Kirk, 32: MMA Fighter from Phoenix, AZ
- LaTrice Verrett, 57: Boutique Salesperson from Kankakee, IL
- Lyric Medeiros, 25: Attorney from Honolulu, HI
- Mallory Aurichio, 24: Rocket Scientist from Township of Washington, NJ
- Melody Morris, 24: Corporate Game Show Host from Thornton, CO
- Rome Seymour, 28: Pickleball Coach from Traverse City, MI
- Taylor Brown, 27: Elementary School Counselor from Deerfield Beach, FL
- Yash Patel, 24: Financial Analyst from Monroe Township, NJ
When does 'Big Brother' Season 28 premiere?
Season 28 of "Big Brother" is set to premiere with a 90‑minute special on Thursday, July 9, at 8 p.m. ET / PT on CBS.
The premiere will be followed by the return of "Big Brother: Unlocked" on Friday, July 10 at 8 p.m. ET/PT and a 90-minute episode on Sunday, July 12 at 8 p.m. ET/PT.
How to watch 'Big Brother' Season 28
"Big Brother" Season 28 will air on CBS and will be available to stream on Paramount+ for Premium subscribers. Paramount+ Essential subscribers will be able to catch the episode the day after it airs.
Following the season premiere on July 9, the series will air Wednesdays at 8 p.m. ET, followed by hour-long shows on Thursdays, featuring live evictions, and Sundays at 8 p.m. ET.
'Big Brother' celebrity panelists
Former "Big Brother" champions Taylor Hale and Derrick Levasseur and superfan Jerry O'Connell will serve as this season's celebrity panelists, according to CBS.
Saman Shafiq is a trending news reporter for USA TODAY. Reach her at sshafiq@usatodayco.com and follow her on X and Instagram @saman_shafiq7.
This article originally appeared on USA TODAY: 'Big Brother' Season 28 cast revealed – Meet the 14 new houseguests
Reporting by Anthony Robledo and Saman Shafiq, USA TODAY / USA TODAY
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Copyright Reuters or USA Today Network via Reuters Connect
This story was originally published July 7, 2026 at 10:51 AM.