Missie Hobson, a former California Mid-State Fair board member, governmental affairs director for PG&E and news anchor at television station KSBY, died Sunday after a 16-month battle with breast cancer.
Hobson worked for PG&E for 23 years before she retired in 2006. She began as a media representative in the company’s San Luis Obispo office during the initial licensing of Diablo Canyon nuclear power plant.
She then served for five years as PG&E’s Templeton district manager before becoming the utility’s governmental affairs director, a post she held for 10 years.
Besides the licensing efforts for Diablo Canyon, Hobson also led PG&E’s communication efforts for its dry-cask nuclear waste storage facility and the impact of the 2003 San Simeon Earthquake.
Hobson also oversaw $1 million in the company’s charitable giving to community groups and nonprofits throughout the county.
In addition to the fair board, Hobson served on the San Luis Obispo County Economic Vitality Corp. and Cuesta College Foundation.
A Cal Poly graduate, Hobson broke into television news as a weather forecaster for KSBY in 1975.
She became news director and anchor at KCOY in Santa Maria, then went to work as a reporter for KCBS-TV in Los Angeles before returning to KSBY as a co-anchor.
In recent years, Hobson joined four other prominent local women in writing a periodic column in The Tribune called “As We See It.” Its purpose was to “stimulate intelligent thought and debate on important issues” in San Luis Obispo County, all the while “promoting civility and constructive exchange.”
About a year and a half ago, Hobson and her husband, Larry, a former investigator with the San Luis Obispo County District Attorney’s Office, moved to Colorado to be closer to relatives.
Arrangements are pending.