Due to increasing popularity, Kravabowl, a six-month-old health food shop that offers acai bowls, cold-pressed juices and salads, has moved to a larger location in downtown Avila Beach.
Founded and owned by husband-and-wife team Mark and Jacki Mantel, Kravabowl opened in an approximately 700-square-foot building on Hearst Street in Avila Beach. The shop had limited seating, but Mark Mantel said they intended it to be more of a grab-and-go experience. They soon found that people were sitting in, and the shop became crowded.
Kravabowl moved into the new location, a 900-square-foot building at 90 San Miguel St., on May 22. The site, originally built for Blazing Blenders, was already outfitted as a smoothie shop. While the building is not much larger than their old location, Mantel said it’s better laid out and includes patio seating.
Kravabowl initially started with three employees; it has now grown to a staff of 15. Mantel, who declined to disclose annual sales, estimates sales are growing about 15 percent to 20 percent every month and is anticipating substantial growth for the summer season.
Mantel attributes much of Kravabowl’s success to their social media activity. The company offers share incentives such as a free bowl if they feature your picture on their Instagram account. Customers have shared more than 14,000 pictures of the bowls. Due to their social media involvement, a lot of their clientele is a younger demographic; however, because of its beachside location they draw a broad range of customers.
Looking ahead, Mantel hopes to open three additional shops in San Luis Obispo County, as well as stores outside of the county. Kravabowl will soon add a delivery service, Mantel said, adding that they have a trailer in production and are looking to provide a mobile service for catering events.