Lyft launches ride-hailing service in San Luis Obispo County

The ride-hailing company Lyft will begin serving customers in San Luis Obispo on Thursday.
The ride-hailing company Lyft will begin serving customers in San Luis Obispo on Thursday.

On Thursday, San Luis Obispo County residents in need of a ride were able to begin requesting pickups using Lyft.

The app’s local launch is part of an expansion that will reach more than 100 cities throughout 2017, according to a news release from the company.

“Passengers in San Luis Obispo will able to get a safe, affordable ride in minutes with just a few touches of their phone,” Lyft marketing agent Tori Thompson said.

The company will provide coverage to most of San Luis Obispo County and part of Santa Barbara County, ranging from northern Templeton and Cambria down to Lompoc.

Lyft covers 55 percent of the U.S. population, about 177 million people, and says it plans to cover at least 231 million by the end of the year.

“We’re excited about the explosive growth in 2017,” said Jaime Raczka, head of early stage markets and expansion. “It will allow even more passengers to experience all that Lyft stands for: a friendly, affordable ride people can rely on.”

Getting a ride is an in-app process consisting of three steps: request, ride and pay. In celebration of the launch, new passengers can use the code LYFTLOVE17 to get $5 off their first ride.

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Robert Shutt: 805-781-7902, @roshu42

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