The Paso Robles Chamber of Commerce has created the North County Business Resource Center and appointed consultant Pam Avila of Paso Robles as its director.
The center is run by the chamber, in partnership with the Business and Entrepreneurship Center of Cuesta College.
Avila says she has two goals as director: To attract new businesses by locating financing opportunities and leading them through permitting processes; and to assist existing businesses with strategic changes, including the possibility of web commerce.
“We’re now seeing a business environment where even the most local companies can have a national and international presence,” Avila said.
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The chamber’s previous vice president of operations, Sunni Mullinax, launched the original Paso Robles Business Resource Center to provide learning and networking opportunities for local and prospective business owners.
This led to a demand for broader coverage for all of the North County, including the communities of Atascadero and Templeton, which the new center now serves.
Early this year, Mullinax left the chamber to work as marketing director for Adelaida Cellars, and the chamber restructured by hiring Avila, a part-time employee, as director of the North County Business Resource Center. The chamber also hired Karen Cronauer as its new full-time office manager.
The North County Business Resource Center is hosting a series of seminars and online skills workshops aimed at helping small businesses grow. To sign up, visit www.pasorobleschamber.com.