Newly-designed shoulder patches to adorn SLO police, fire uniforms

mfountain@thetribunenews.comJanuary 28, 2014 

The new patches, which exhibit the current city emblem as a focal point, are designed to be consistent with the city’s current rebranding effort.

COURTESY PHOTO

Come February, all San Luis Obispo city uniformed public safety employees will be sporting new shoulder patches.

On Jan. 29, San Luis Obispo Police Chief Steve Gesell and Fire Chief Garret Olson will hold a press conference in the Mission Plaza to unveil the new patch.

According to a city press release, the city collaborated with San Luis Obispo-based Pierre Rademaker Design.

The new patches, which exhibit the current city emblem as a focal point, are designed to be consistent with the city’s current rebranding effort. The city is in the process of updating its style, and the City Council was presented in August with different updated variations of the city emblem to be used in city letterhead and in other print and electronic applications.

The Police Department has used the same patch design since 1957.

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