7 local companies make Inc. magazine's top 5,000 list

jlynem@thetribunenews.comSeptember 3, 2013 

Alex Minicucci is the founder of SMS Masterminds, a loyalty marketing business that provides contact through text messaging, email and social networking.

DAVID MIDDLECAMP — dmiddlecamp@thetribunenews.com Buy Photo

Several San Luis Obispo County firms are on Inc. magazine’s list of the nation’s 5,000 fastest-growing companies.

SMS Masterminds, a San Luis Obispo technology company, is ranked 731, the highest of the seven local firms listed by the publication for entrepreneurs and business owners.

Founded in 2008, SMS Masterminds specializes in mobile marketing for small businesses. The firm reported $2.4 million in revenue in 2012 and experienced three-year growth of 629 percent, according to Inc.

Alex Minicucci, SMS Masterminds’ chief executive officer, said he’s excited to be listed but noted that it is still a young company.

“As companies mature, like many of the others on the list locally, it’s harder to maintain strong year-over-year revenue growth,” he said.

The company is on track to exceed 2012 revenues, Minicucci said, and is staying focused on sales.

“We’re a revenue-minded company,” he said. “I’m amazed at how many companies fall in love with their product but forget to sell it. We sell, sell, sell all day long.”

SMS Masterminds has “big plans for the future,” Minicucci said, including taking on outside investment for the first time and “scaling operations to include a more diverse set of mobile services.”

“We’ll also be looking into investing in and/or buying mobile-related companies.”

As the company grows, it also plans to hire additional staff beyond the nine current employees, he said.

“But we also hope to keep the company small as we grow,” he said. “I’d rather have a small group of very talented people to manage.”

Other firms on the list include: MindBody, a San Luis Obispo company delivering business management software to subscribers in the health and wellness industry, ranked 1,358; San Luis Obispo-based iFixit, which sells parts and provides guides to help people repair their electronic gadgets, ranked 1,733; TekTegrity, a San Luis Obispo managed services provider offering IT support for small businesses and organizations, ranked 2,131; Meathead Movers, a San Luis Obispo-based professional moving services company, ranked 2,605; IQMS, a Paso Robles software development firm, ranked 3,230; and Shopatron, a San Luis Obispo developer of online e-commerce platforms used by retailers, ranked 3,402.

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