Black Friday? Cyber Monday? How about a Cambria Shop Local Holiday Season, which, by many accounts, got off to a bracing start during Thanksgiving week.
The whole town was full of people, observed Mary Ann Carson, executive director of the Cambria Chamber of Commerce. There were cars and shoppers everywhere during the extended holiday period.
Some December events and promotions could help continue that trend. To help make that happen, the chamber has hyped up its marketing efforts for such holiday events as the:
Tuesday, Dec. 4, Festival of Trees auctions (6:30 p.m.);
Thursday, Dec. 6, downtown-wide Hospitality Night open house (starting at 5:30 p.m.);
Weekends through Dec. 23, the German-style, Cambria Christmas Market, an expanded outdoor light display and new German-style market along the path from the Cambria Pines Lodge to the nursery (Fridays, Saturdays and Sundays, starting at 4 p.m.); and
Monthlong Holidays in the Pines promotion.
Tree auction Tuesday, Dec. 4
The Festival of Trees offers live and silent auctions for fully decorated trees and wreaths bedecked and donated by local groups and individuals. Holiday gifts also are included in the bidding rosters.
All proceeds from the spirited bidding are to benefit local and county nonprofits and charities chosen by the trees donors. Theres even a tree for which the winning bidder selects the receiving charity.
The 2012 festival raised more than $17,000.
Tickets ($20 at the chamber office, 767 Main St.) include a light gourmet buffet, microbrews and artisan beers from Cambrias two tap rooms, along with fine wines from this county. Door prizes include the Rabobank Money Tree and a get-away gift basket.
The event begins at 6:30 p.m. at the Veterans Memorial Building, 1000 Main St.
Hospitality Night Thursday, Dec. 6
Cambria merchants stay open late and offer food, beverages, discounts and/or entertainment all along Main Street. For more details, call 927-3624.
The Cambria Trolley is to shuttle event goers from one end of downtown to the other and back, from 5 to 8:30 p.m. Holiday trees are to be lit. Children can sit on Santas lap for special photo shoots at Carens Corner, 755 Main St. (5:30 p.m. or so) and the Cambria Historical Museum, Burton Drive and Center Street, about 6 p.m. The Cambria Chorale is to sing at the Joslyn Center, 950 Main St., at 6 p.m.; the Santa Lucia Middle School chorus is to perform at the Museum at 5:30 p.m. And Sons of the American Legion Post No. 432 is to serve up hundreds of free hot dogs at the corner of Burton Drive and Main Street, along with 30 gallons of hot chocolate.
Thousands of tiny colored lights illuminate the Christmas Marketplace, strung over a wispy tunnel, along swags and drapes, around trees and shrubs and around 18 cottage-style booths housing a variety of artisan gifts and foods.
The market stretches along an existing pathway. Santa Claus visits from 6 to 8 p.m. each Friday, Saturday and Sunday, and on Hospitality Night.
Artisan shopping includes carved driftwood, candles and lotions, glass art, jewelry, wall hangings, outdoor-sports accessories, photography, holiday cards, ornaments, clocks, puzzles, pet items and various foods.
Musicians include Jill Knight, Marc Weber, Benedictine Singers, the Cal Poly AME, performers from local schools and others.